Written by Vanessa Gray and Rod Brown and
28 April 2026

Business Valuation Guide | When, why and how to value your business

A well‑prepared business valuation does far more than put a number on a company. For many small and medium‑sized businesses in New Zealand, it becomes a practical tool for planning ownership changes, guiding strategic decisions, and improving value long term. When business owners engage early with their accountant, the valuation process becomes clearer, smoother, and far more useful. Being proactive well ahead of any transaction taking place, often reveals opportunities to lift performance and reduce risk.

How do business valuations work?

A valuation measures the economic value of a business at a point in time by analysing its financial performance, risks, industry conditions and future earning potential.

While every business is different, most valuations will consider:

  • Future maintainable earnings: Profits likely to be earned in future periods based on known trading history and forecast earnings.
  • Risk: The level of risk, both in the industry the business operates and within the business itself, will impact how transferrable those earnings are.
  • Assets: Tangible and intangible assets required to operate the business and support future cashflow.
  • Market evidence: Review comparable transactions and industry multiples.

Why early valuation of a business is important

While many business owners think a valuation isn’t needed until a transaction is underway, if left until that late stage, options to influence the outcome are limited. Engaging early with an accountant can provide many benefits, helping you get the most out of a sale transaction:

  • Time to improve performance: With value being driven from maintainable earnings, early discussions allow opportunity to tidy financials, address inefficiencies, and demonstrate consistent profitability.
  • Improved documentation: Internal processes, contracts, supply agreements, and operational information should be well documented to increase the confidence of a potential purchaser and reduce uncertainty around future earnings.
  • Structuring opportunities: tax planning, ownership structures, and shareholder agreements can be optimised well before a transaction occurs.
  • Reduced stress: Selling a business can be stressful – discussions around a value can be tense, especially in family or multi-owner businesses. Planning early ensures expectations are aligned, creates transparency and importantly helps avoid rushed decisions.

An accountant who understands the business can guide owners through the process, explain the valuation methodologies, and help business owners prepare for the items that will have the most impact on value.

A valuation is powerful when it becomes part of a long-term planning conversation, rather than a last-minute requirement. Understanding value early helps guide succession planning, supports fair shareholder transactions, and allows business owners to strengthen their position for future opportunities. With the right preparation and advice, owners can significantly influence many of the factors that drive value.

To help answer common questions about business valuations we have included some FAQs below. If you have a question that’s not covered, please get in touch with us.

FAQs

Talk to our experts

If you’d like to book a consultation with a business valuation specialist based in Auckland, Christchurch or Hawke’s Bay, contact a Nexia advisor.  We’d love to discuss how a valuation could help your succession planning and ensure you get the most out of your business, whether you are exiting, or bringing the next leaders through to ownership.

About Nexia New Zealand

Nexia New Zealand is one of New Zealand’s leading full-service chartered accounting and business advisory consultancy firms, offering the full range of chartered accounting, business advisorycorporate advisorytaxaudit services. 

Nexia New Zealand has four offices throughout New Zealand: Victoria Street in ChristchurchAlbany on Auckland’s North ShoreNewmarket in the Auckland CBD and Hastings in Hawke’s Bay.

Talk to our Experts today

Reach out to one of our trusted Nexia Advisors. We have offices in Christchurch, Auckland and Hastings.

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